5.3 | Vision, Mission, and Core Principles

Vision

Sampoerna University aspires to foster future leaders with strong moral character and internationally competitive skills sets, enabling them to actively participate in building a more prosperous, equitable, respected, and globally competitive Indonesia.

Mission

Sampoerna University aims to provide students affordable access to education that meets the highest international standards. Sampoerna University offers a curriculum unique in Indonesia built around an American general education core, successfully preparing students for credential completion at Sampoerna University or for recognized transfer abroad. We also provide a full spectrum of co-curricular and pre-professional opportunities that ensure student success, preparing leaders for a global society.

Core Principles

The following Core Principles guide Sampoerna University in delivering its key value proposition:

• English Language Proficiency as the key enabler and connector for international education.
• Character Development as the nurturing of self-confidence through an affirming and engaging educational experience.
• Science and Technology as key instruments for personal and national advancement.
• Developing Leadership potential as an integral part of education.
• Building an Entrepreneurial Spirit through industry collaborations that provide a stimulating learning environment.
• Cultivating a sense of Social Responsibility as a key part of our education agenda.
• Inclusion and Diversity – promoting secularity and tolerance to foster greater local and international ties.
• Tangible and ongoing commitment by family and community to ensure student success.
• Access to Financial Assistance and student support tools for those in need.
• Collaboration with best-in-class institutions to extend our reach and provide greater choice.